Madeleine McCann: Public Relations & Saving Reputations

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Journalist and Broadcaster Sonia Poulton explores the role of public relations and reputation management in the search for …

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45 comments

@Rotary-Matrix October 30, 2025 - 12:19 pm

Moonlight Sonata – Beethoven – beautiful…

@vilmagruodiene3601 October 30, 2025 - 12:19 pm

Thank you, Sonia. We need more journalists like. You are doing a tremendous job.

@lawrenceyork8263 October 30, 2025 - 12:19 pm

If they had been from the working class instead of doctors with connections they would have been condemned for child abandonment without a doubt.

@NFr-j2r October 30, 2025 - 12:19 pm

04:10 I received a spread-the-word email in the first week of May 2007.

@yourcommentmakesmecomment.3423 October 30, 2025 - 12:19 pm

For Kate to NEVER go out looking for Madeline, not even once, tells me everything I need to know. 🤬

@user-tl3vk3ok2e October 30, 2025 - 12:19 pm

I still say they have something to do with it

@Kevinmaddog9972 October 30, 2025 - 12:19 pm

Now it makes more sense why Gerry always holds Kate’s hand and all too often cradles Kate’s fingers as sometimes her responses are quickly corrected like when she says she’s not going home with Maddie then instantly said without. Maybe her words are more genuine up until she doesn’t realise not everyone can tell lies every time it’s very difficult as Kate realised making a correction on saying WITH and she fought hard not to say that which proved impossible.

@AstroLori October 30, 2025 - 12:19 pm

29:12 oooooops 😂😂😂😂😂😂😂😂😂😂 no lies detected

@AstroLori October 30, 2025 - 12:19 pm

😮😮😮😮😮😮😮 26:02 💥

@AstroLori October 30, 2025 - 12:19 pm

11:03 it’s not what they are doing or displaying but what they are NOT that sets them apart

@AstroLori October 30, 2025 - 12:19 pm

9:33 THIS …
ALL
DAY
LONG

@spacemunky8164 October 30, 2025 - 12:19 pm

Tom and jerry are more believable

@IanAnderson888 October 30, 2025 - 12:19 pm

I think there's much more to this than just a missing child. Thousands of children go missing every year around the world, that we never hear of, but this one gets an incredible amount of media coverage, government support, and even the Pope, right from the get go. They're more concerned about the cover-up and protecting their media/social image than Madeleine, which tells me they're desperately hiding something… something big. I'd have the lot of them hauled in again for a proper interrogation.

@solemnitytribe1769 October 30, 2025 - 12:19 pm

The “dinner in the garden” comment fills me with rage. It’s NOTHING like that

@moonlightboats October 30, 2025 - 12:19 pm

The door was locked, There’s zero evidence of an abduction or intruder, but there was the scent of a corpse in 5A and the hire car. That is before you even get into the other 3 million red flags. This is a simple obvious case.

@GazzaS4 October 30, 2025 - 12:19 pm

Great work

@Andrejinka October 30, 2025 - 12:19 pm

it´s very strange to me that they spent so much money for PR only to look good, but when you hear any of their interviews they just sound so odd and like they were really guilty.

@MarshMallowMan1976 October 30, 2025 - 12:19 pm

The fact Gerry was reading from a script says it all to me. If you lost a child you would be speaking from the heart, not from pre-written notes like it was a footballer's Match of the Day interview.

@techno.science October 30, 2025 - 12:19 pm

Anaesthetist mom and cardiologist father, older hyperactive child sleeping in same room as two toddlers, parents wanting to enjoy social time with friends on holiday. I think it’s clear what happened, accidental overdose of sedative supplied by mother, father concluded child had died from cardiac arrest, both fearing the loss of their medical licence and losing custody of their two toddlers created the abduction story and hid Maddies body. Stuck in a foreign country they called the British media immediately to sell their side of the story. Not once did they physically search for Maddie but the moment they were named suspects and able to leave they returned back to the UK.

@GhostMachine-hx4zw October 30, 2025 - 12:19 pm

My wife has quite a few drs in her family and they all say that in the past they used to drug their kids to get some peace on flights and on holidays. Each one of them has said that they believe they’ve drugged the kids and she’s fallen and hit her head where the dogs picked up the scent. They know they can’t call for an ambulance as a dead girl who’s been drugged and with the other kids the same. They are jailed, loose the twins and bring the profession into disrepute. Remember this wasn’t that long after shipman. The establishment will always close ranks

@garydenton7741 October 30, 2025 - 12:19 pm

I have five children we went on holiday to ibiza every year the children always came out with us day & night even when we had just a one yr old & three year old in a hotel that offered night time nanny’s they eat out with us at night in the day by the pool or beach 🏖️ that’s what a family holiday is from day one I’ve believed these two knew what happened to their beautiful daughter 😢😢xxx

@garydenton7741 October 30, 2025 - 12:19 pm

Brilliant again by our wonderful @soniapoulton

@richardcutt727 October 30, 2025 - 12:19 pm

I detest this couple. Their behaviour is unfathomable if their daughter was abducted. Eddie and Keela rumbled their lies.

@SandersonRose October 30, 2025 - 12:19 pm

I wept more when my dog was missing than these two did about a missing child. I couldn't eat or sleep until I knew where she was. Something not right about their whole behaviour imo.

@rebeccabriggs2982 October 30, 2025 - 12:19 pm

Its almost like Gerry has something to hold over certain people's heads.

@smalley88 October 30, 2025 - 12:19 pm

Thank God for people like you Sonia. Stay strong❤

@Burnside100 October 30, 2025 - 12:19 pm

Thank you for your work on this case…. I wonder how smug they feel at getting away with this, their guilt and the cover up couldn't be more obvious.

@anebrio83 October 30, 2025 - 12:19 pm

Horrible AI narration

@Valentine77777 October 30, 2025 - 12:19 pm

😂😂😂 I just saw them with European politicians? ! 😂😂😂 talking about missing children? Is this a joke ? What is this had to do with them ? They didn’t mission their child . They neglected her and they are potential murders based on the dog and many statements evidence

@Valentine77777 October 30, 2025 - 12:19 pm

They are clowns and don’t deserve any empathy or respect . This just because they left 3 young kids unattended. If they were behind her death this is a big crime and they should be in prison. This story revealed how having power and connections can get you away . However to expose it publicly and fool people this is so cowardly. People should get out and ask for Justice not just for the child but for EQUALITY AND SOCIAL JUSTICE. Keeping talking about this SCAM and not doing anything is a beneficiary for them . They became famous and rich and CLOWNS . they found FOOLS WHO SUPPORTED THEM WHY NOT ? When I saw the story on BBC first days I knew there was something abnormal about their story . All that parents there should have been charged for child neglect and they should have been forced to say the truth and put in prison until they say the truth . All the evidence say it’s THEM

@edverbeek6292 October 30, 2025 - 12:19 pm

Money = power
Get the rich.

@edverbeek6292 October 30, 2025 - 12:19 pm

So we have to believe "the experts" and are prosecuted when we don't believe them.

@edverbeek6292 October 30, 2025 - 12:19 pm

MSM are pro McCann because that is the only way they can get the McCanns on their shows again.

@edverbeek6292 October 30, 2025 - 12:19 pm

MSM media are trolling conspiracy theorists; you must be crazy to believe in an abduction!

@juliebates3318 October 30, 2025 - 12:19 pm

Watching 2025 still not solved but to me it’s obvious

@triciagriffiths1850 October 30, 2025 - 12:19 pm

Why did the world forget Ben

@karenhaley3444 October 30, 2025 - 12:19 pm

Sonia Poulton is hands down – one of the finest journalists in the world.

@RJ-ql6ff October 30, 2025 - 12:19 pm

RIP little Madeline.

@angelrocco2024 October 30, 2025 - 12:19 pm

And they were paid more millions very recently for this🙄🙄 operation grange 💩

@angelrocco2024 October 30, 2025 - 12:19 pm

Well I wouldn't go jogging if my child had gone missing or even smiling coming out of church on mother's day😡😡

@JJonline23 October 30, 2025 - 12:19 pm

Of course people are going to defend themselves against accusations that they were involved in their child's disappearance. Why is that seen as inappropriate?

@sianjones3721 October 30, 2025 - 12:19 pm

Something odd going on.

@johnsharman7262 October 30, 2025 - 12:19 pm

The McCanns are a highly wrought PR product: their emotions have long since fled: their faces are like the burnished gold of Tutankhamun's mask.

@evora9081 October 30, 2025 - 12:19 pm

Was Jimmy Seville in Portugal at the time?

@scruffycavegirl October 30, 2025 - 12:19 pm

😥

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